48) Doing Something You Believe In & Brings Value
As far as what entrepreneurship means to me, it’s simply about doing something you believe in and something that brings value to people’s lives. It can’t just be about making money. We all want to make money, of course. That’s the only way to stay in business. But, unless you’re in the financial sector, you can’t build a brand around the idea of making money. You can’t build a loyal customer base if you only care about money. You have to focus on why you’re doing what you’re doing, and if those reasons are good and sound, the how will take a much stronger and specific shape. If people can simply find a purpose-and I realize it’s often not so simple-then the direction becomes clear; all of the time, effort, and hard work isn’t a chore but a fulfillment of a promise to yourself, your family, and all the people you’re trying to help.
Thanks to Michael Hartofilis, Go Green Light Energy! Visit original article →